Hedz Ltd

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T-Mobile / Motorola - Street Movies

The brief was to create artistic imagery to assist in brand representation at the ‘Street Movies' live film event in Birmingham, incorporating a ‘graffiti' design style. Mural to be created on 90 ft x 20 ft exterior wall that borders event site, and 40ft x 8ft drapes at entrance of event site.

All visuals were created in ‘brand friendly' colour scheme with strong reference to both brands (T-Mobile & Motorola) in logo/lettering pieces.

Artwork was completed within 48 hours of receipt of the brief. All images created had brand coherence and incorporated stylised translations of Motorola and T-Mobile logos. The aesthetics of the event site were enhanced to give customers a clear relationship with all brand iconology. Our team created all the artwork in aerosols, and were commended by the creative directors of both brands for their attention to brand identity and artistic detail.